Video: Renan Ozturk - Obsessed or Devoted?

This video comes our way courtesy of The North Face and is part of the company's new #QuestionMadness marketing campaign which celebrates TNF's 50th anniversary. The clip focuses on sponsored athlete Renan Ozturk, who is amongst the best mountaineers/climbers in the world today. As with the other videos in this series, the question is where or not Renan is obsessed or devoted to his passion projects, which is a valid one for anyone who has seen the film Meru. But Renan isn't just trying to push the envelope in the mountains, but has other aspects to his character as well as you'll see here. Like most other outdoor athletes of his caliber, he is driven to be the best in whatever undertaking he sets his mind upon.

Video: The North Face Invites Us to Question Madness

The North Face has just launched a new marketing campaign using the hashtag #QuestionMadness. Much like the famous "Think Different" ads from Apple Computers back in the day, this campaign introduces us to some of TNF's sponsored athletes. People like Conrad Anker, Alex Honnold, and Renan Ozturk, who are pushing the edge of adventure and exploration. Are they mad or are they geniuses? That is the question, and in this beautiful video we get an opportunity to see them doing what they do best, while we ponder whether or not it is all worth it or why they pursue these challenges. If you read this blog with regularity, you probably already know the answer to that. Particularly on your own personal level. Enjoy!